increase in overspend when sellers use store credit.Sellers use their credit to make purchases that are 2.5X greater than their credit value.
of resale buyers are new to the brand, growing your customer base and lowering customer acquisition cost.
of sellers are re-engaged or new to the brand, giving your brand a way to engage customers without new product.
“Frankly, I didn’t have a truly broken system — I had something that was working, so I had to provide something that was better for customers in order to get them to move over to our website, and I knew that I couldn’t just work with anyone. I haven’t had as good of an experience with any other partners as Recurate.”
"By using Recurate, we created a dedicated space for customers to buy and sell pre-owned garments, taking us a step closer to our overarching sustainability goals."
Owner, Mara Hoffman
"Going into this, I talked to a lot of other brands that all had the same questions: Does this cannibalize your new product sales? Are there a lot of disputes? What happens when people do this? It doesn’t, there are no downsides"
Captain, First Team All-Marketing